0704-883-0675     |      dataprojectng@gmail.com

THE ROLE OF MASS MEDIA IN COMMUNITY DEVELOPMENT

  • Project Research
  • 1-5 Chapters
  • Quantitative
  • Simple Percentage
  • Abstract : Available
  • Table of Content: Available
  • Reference Style: Available
  • Recommended for : Student Researchers
  • NGN 3000

Background of the study

Over the years, man has lived in the dark era; been of certain information, but today mass media has played a significant role in the development of our communities, a medium through which message travel from the source to the receiver.

Mass Media is designed as information and news such as newspapers, magazine, television that reach and influence large number of people. It is said that big minds discuss issues but small minds discuss persons.

The significance of communication for human mind cannot be over estimated. This is true because beyond the physical requirements of food and shelter, man needs to communicate with his/her fellow human beings.

There are specific roles which mass media play in the development of our communities which include, the transmission of social heritage, entertainment functions of the environment, correlation of part of the society, educating the masses and mobilization function, that is to say that without communication, no society can exist much less develop and survive.

For the existence as well as the organization of every society, communication is a fundamental and vital process. It could be seen from the forgoing functions that mass media provide information and education, personal identity, entertainment and most importantly, integration and social interaction, by giving insight into the circumstances of others as well as helping the development of social empathy.

The role of mass media in rural community has grown in context of communication changing with the  proper use of communication media in shaping and channeling the minds of the rural communities in the use that help them, and it will go a long way in helping their condition. It is therefore important to investigate the role of mass media in community even down to local government level to make the rural communities developed.

This research will focus on youths in Obubra Local Government Area of Cross River State looking at the role of mass media in the development of Obubra communities. In this information age were communicated  it has been taken as vital instrument for rural economic, social and political development. Even in most rural communities where media are complex are partially available, information is shared among the people who cannot read or write and get them to maintain a stable system of living.

This study intends to finds out the impact of mass media in communities in the context of development. It will also look at the extend of variables such as educational qualification, occupation and income differentials among youths in Obubra.





Related Project Materials

DIGITALIZATION TRENDS IN FINANCIAL REPORTING PROCESSES

Abstract:

This study examines the impact of digitalization trends on financial reporting processes in L...

Read more
EFFECT OF CORONA VIRUS ON GLOBAL ECONOMY

BACKGROUND OF THE STUDY

At present the new name of fear is Coronavirus disease (COVID-19). This is not only killing the...

Read more
THE INFLUENCE OF MARKET TRENDS ON INVESTMENT PERFORMANCE

ABSTRACT

THE INFLUENCE OF MARKET TRENDS ON INVESTMENT PERFORMANCE

This study examines the influence of market trends on investm...

Read more
THE ROLE OF ACCOUNTING IN FUND GOVERNANCE AND FIDUCIARY DUTIES

THE ROLE OF ACCOUNTING IN FUND GOVERNANCE AND FIDUCIARY DUTIES is explored in this study, with objectives to understand the responsibilities of acc...

Read more
THE EFFECT OF TERRORISM IN DEVELOPING COUNTRIES: IT’S SIGNIFICANCE TO DEVELOPMENT AND PROGRESS (A CASE STUDY OF NIGERIA)

BACKGROUND TO THE STUDY

Terrorism and insurgency is globally becoming a household word as there is no nation that is com...

Read more
THE IMPACT OF TRAINING AND DEVELOPMENT ON ORGANIZATIONAL PERFORMANCE

ABSTRACT

The subject matter of this thesis work focuses on the impact of employees’ training and...

Read more
SCHOOL ENVIRONMENT AND ACADEMIC PERFORMANCE OF STUDENTS IN AGEGE LOCAL GOVERNMENT AREA OF LAGOS STATE

ABSTRACT

The study found out the relationship between school environment and student’ aca...

Read more
EXPLORING THE POTENTIAL OF AI TUTORS IN ENHANCING VOCATIONAL EDUCATION OUTCOMES

ABSTRACT: Exploring the potential of AI tutors in enhancing vocational education outcomes highlights the innovative use of artificial intellig...

Read more
ORGANIZATIONAL CHANGE AND EMPLOYEE COMMITMENT OF MANUFACTURING COMPANIES

ABSTRACT

The study set out to assess the effect of organizational change and employees` commitment. Dat...

Read more
TRADITIONAL RULERS COUNCIL AND CONFLICT RESOLUTION IN BAYELSA STATE, NIGERIA

​​​​​​Background of Study

 Traditional institution‖ and their role in conflict resolution&nbs...

Read more
Share this page with your friends




whatsapp